Goodyear Chemtech Showcases Innovative Products at LACS2026 to Explore the Americas Construction Materials Market
The Latin American Coatings Show 2026 (LACS2026), a landmark event for the Latin American coatings industry, successfully concluded at Centro Banamex, Mexico City from July 21 to 23, 2026. Goodyear Chemtech participated in this prestigious industry event with a range of innovative chemical material products. The team conducted in-depth exchanges with new and existing customers across Latin America and North America, showcased the company’s latest R&D achievements, and explored cross-regional market cooperation opportunities.
As the largest and most influential professional exhibition for coatings, inks and raw materials in Latin America, LACS gathers global raw material suppliers, formulation R&D enterprises and end purchasers, acting as a core platform for industry technical exchange and business matchmaking. During the exhibition, Goodyear Chemtech’s booth maintained sustained high visitor traffic, with a large number of new and existing customers and industry peers visiting the stand for consultation. The company’s technical and sales teams provided detailed introductions to visiting guests on the technical advantages, application scenarios and localized adaptation solutions of the core new products.
At this exhibition, Goodyear Chemtech focused on presenting two innovative products: Super-hydrophobic Surface-treated Silicone Oil, and Topcoat Sealer for Finishing Mortar custom-developed for the North American market. The super-hydrophobic surface silicone oil delivers excellent hydrophobic protection, endows substrates with outstanding lotus-effect water repellency, and simultaneously boasts favorable breathability and weather resistance. It is widely applicable to architectural coatings, building material protection and other fields, can effectively improve the water resistance, stain resistance and weathering resistance of finished products, and helps customers optimize formulation performance. The Topcoat Sealer , specially developed according to the climate, regulations and engineering application requirements of North America, is compatible with local finishing mortar systems. It features excellent film weatherability, outstanding anti-efflorescence performance and reliable waterproof protection, meets the practical application requirements for exterior wall topcoat protection in North America, and provides highly adapted raw material solutions for local building material customers.
Many on-site customers held in-depth discussions covering formulation compatibility, construction application, localized supply and technical parameters of the two new products, and several guests reached preliminary cooperation intentions. Leveraging the LACS exhibition platform, Goodyear Chemtech gained a deeper understanding of the real demands of the American market, strengthened connections with regional customers, and laid a solid foundation for the localization of products in North and Latin American markets.
Looking ahead, Goodyear Chemtech will continue to focus on technical innovation in the field of chemical materials for coatings and building materials. Based on the market characteristics of different regions, the company will continuously iterate high-performance, highly-adapted new material products, continuously improve technical services and supply chain support, actively expand its global business layout, and work with partners at home and abroad to co-create industrial value.
